{"id":11744,"date":"2025-03-31T13:50:19","date_gmt":"2025-03-31T11:50:19","guid":{"rendered":"https:\/\/www.archieinteriors.com\/moltenic-and-deesup-together-for-the-first-resale-channel-new-model-of-circular-economy-in-italian-design\/"},"modified":"2025-03-31T13:50:19","modified_gmt":"2025-03-31T11:50:19","slug":"moltenic-and-deesup-together-for-the-first-resale-channel-new-model-of-circular-economy-in-italian-design","status":"publish","type":"post","link":"https:\/\/www.archieinteriors.com\/en\/moltenic-and-deesup-together-for-the-first-resale-channel-new-model-of-circular-economy-in-italian-design\/","title":{"rendered":"Molteni&C and Deesup together for the first resale channel: new model of circular economy in Italian design"},"content":{"rendered":"

In a design market increasingly attentive to sustainability and the extension of the life cycle of products, high-end retail <\/strong> is gaining a growing share of interest. According to recent analyzes of the furniture sector, the premium second-hand market is destined to grow in double figures in the coming years, driven by a more aware consumer, but also by the intrinsic value of design objects that stand the test of time. <\/p>\n

In this scenario, Molteni&C <\/strong> \u0096 among the most authoritative names in Italian design \u0096 takes an important step towards the circular economy <\/strong>, launching its first official resale channel <\/strong> in collaboration with Deesup <\/strong>, a leading platform in the resale of iconic and sustainable furniture. <\/p>\n

The new platform, active at molteni.deesup.com <\/a>, offers an exclusive selection of products from past collections: elegant seats, tables and sofas <\/strong> from photographic sets or exhibitions. Objects that express the design quality of the brand and find a second life thanks to an increasingly responsible approach. <\/p>\n

\n

\u0093The Molteni&C resale channel powered by Deesup is the first structured Resale-As-A-Service initiative in Made in Italy,\u0094 underlines the official press release. \u0093A project that combines circularity, artisanal quality and conscious management of the product life cycle.\u0094 <\/p>\n<\/blockquote>\n

\"Molteni&C <\/p>\n

Molteni&C: architecture of living <\/h3>\n

Founded in 1934, Molteni&C <\/strong> is today an international reality, synonymous with timeless elegance, innovation and tailoring of living <\/strong> . The company stands out for a design approach that integrates architecture and interior design, collaborating with reference firms such as Vincent Van Duysen <\/strong> , Jean Nouvel <\/strong> , Foster + Partners <\/strong> <\/a> and Patricia Urquiola <\/strong> . Its aesthetics is reflected in environments that narrate contemporary living, between formal balance and sophisticated functionality. <\/p>\n

The choice to entrust Deesup with the development of the first resale channel marks a further evolution in the relationship between heritage and innovation <\/strong>, opening up a new dialogue between production, distribution and reuse. <\/p>\n

Molteni&C and Deesup: towards a circular design supply chain <\/h3>\n

The project is not just a response to the second-hand trend, but a concrete stance: giving new life to iconic products while reducing the environmental impact. The platform actively involves the entire supply chain – from logistics to distribution – and is a virtuous example of how Made in Italy design <\/strong> can interpret change with coherence and vision. <\/p>\n

Discover the official Molteni&C resale platform on molteni.deesup.com <\/strong> <\/p>\n","protected":false},"excerpt":{"rendered":"

In a design market increasingly attentive to sustainability and the extension of the life cycle of products, high-end retail is gaining a growing share of interest. According to recent analyzes of the furniture sector, the premium second-hand market is destined to grow in double figures in the coming years, driven by a more aware consumer, …<\/p>\n","protected":false},"author":9,"featured_media":12521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[335],"tags":[],"class_list":["post-11744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-furniture","has-thumb","has-featured"],"yoast_head":"\nMolteni&C and Deesup together for the first resale channel: new model of circular economy in Italian design - Archi & Interiors<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.archieinteriors.com\/en\/moltenic-and-deesup-together-for-the-first-resale-channel-new-model-of-circular-economy-in-italian-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Molteni&C and Deesup together for the first resale channel: new model of circular economy in Italian design - Archi & Interiors\" \/>\n<meta property=\"og:description\" content=\"In a design market increasingly attentive to sustainability and the extension of the life cycle of products, high-end retail is gaining a growing share of interest. 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